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| Rooted Books & Gifts, Grand Island, NE |
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For most people, Grand Island, NE is not a destination. Located in the middle of rural Nebraska on Interstate 80 with a population of approximately 50,000 makes it a giant among its neighboring communities. So Grand Island is simply a town you drive by when traveling east or west through the Midwest. However, I suggest you consider making it a destination or make it a stop on your way elsewhere. Excellent coffee shops, restaurants and cafes, a vibrant Hispanic community, and an outstanding independent bookstore with a very engaging and spunky owner that will guarantee a memorable bookstore experience.
Rooted Books & Gifts has been open for about two years, located just off 3rd St. in downtown Grand Island. This excellent location allows for easy foot traffic and easy on-street parking as well as nearby free public parking lots. The store offers all new books and a wide variety of sidelines which are an important part of their business margin. But I was happy to hear from owner Danielle that the books do extremely well on their own. You’ll find many unique greeting cards, socks, candles, and stickers but the fidget/clicker gadgets (ask a kid) are selling very well. If you can't visit the store in person, you can always support it by purchasing online through bookshop.org. Already in two short years, the store has a very devoted core of regulars and as one of them told Danielle, she comes in once a week and buys something because they want to keep them in the community. If you’re a regular, be sure to join the loyalty program. Given their short existence, I’m happy to hear that things are going very well.
Danielle has done a great job of offering off-site and pop-up events to expand the store’s outreach and generate additional revenue. The night of my visit the store was offering a “boozy book fair.” Previously, these have been a huge success. They have a story time for children and every other one is held in Spanish to support the strong Hispanic community. Inclusiveness is a hallmark of most independent bookstores, way to go Danielle. Additionally, the store offers books in Spanish for these Grand Islanders.
Danielle and Rooted Books are hitting it out of the park in every way. If you’re in the Grand Island area, don’t walk, RUN to this fantastic bookstore and enjoy a unique independent bookstore experience. Go to an indie and buy a book. Bonsoir.
JUST FINISHED: Up In The Old Hotel, Joseph Mitchell. The author was a frequent contributor to the New Yorker in the mid 1900s and this is a collection of his stories about characters, misfits, oddballs, and savants living on the fringe in NYC in the 1930s-1940s.
CURRENTLY READING: Dock Ellis in The Country of Baseball, Donald Hall with Dock Ellis.
RECENTLY PURCHASED: The Emperor of Gladness, Ocean Vuong. HR-Approved Ways to Tell Coworkers They're Dumb, Jaycob Paldro.
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| Don't let this unassuming storefront fool you. |
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| Buy your book, go outside, enjoy a nice day, and read. |
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| View looking to the right from the front entrance. |
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| You can find the most unique socks in many bookstores. If you see it and you like it, GET IT. It will be hard to find anywhere else. |
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| Bella on guard at the front door and waiting to welcome the next customer. Precious as the picture. |
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| Bella is the best bookstore ambassador and will enthusiastically welcome you. As Danielle told me, some people stop in just to see Bella. |
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| A few of the greeting cards available. |
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| The perfect birthday card. I love independent bookstores. |
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| Attractive table display of sidelines on the right side of the store. |
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| Books of local and regional interest and books in Spanish. |
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| The bookend in this picture is a folded vinyl record. Interesting. |
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| Bookstore candles can be found in many bookstores. |
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| A few of the staff picks available. |
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| This is where Bella takes her breaks but is still close to the front door to greet you. |
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| Find this shelf and pick out a blind date with a book. A fun promotion at many bookstores. |
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| Always ask your bookstore about gift cards. |
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| Bring your cash and save some money. |
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| The very popular fidget/clicker (ask a kid). |
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| Is it just me or does this look like Jim and Dwight? |
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| The perfect place to sit and try-out a book. |
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| The ideal place for two little readers. |
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| Looking into the children's section. |
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| Another angle of the children's section. |
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| Find this section of non-fiction on the other side of the children's area. |
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| Overview of the store looking from the back toward the front entrance. |
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| If you have friends who speak Spanish, tell them they can find books in Spanish here. Also tell them about the story time for children held in Spanish. |
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| Just a few of the sidelines at the checkout counter. |
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| My visit wore Bella out. |
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| With Danielle, the fine owner at Rooted Books & Gifts. Thanks for a great visit. |