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| Ink & Ivy Book Boutique, Madison, WI |
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Most bookstore owners come to their ownership from a different background other than a bookstore. Eden A. is the co-owner of Ink & Ivy along with her mother Shannon. Although she had some bookstore experience at Kismet Books in nearby Verona, that wasn’t her career goal. Her time spent working in the trauma unit at UW Hospitals was what pushed her to Ink & Ivy. Being around death, stress, and even the morgue persuaded her to pursue something that would be, well, less traumatic. So it was her idea to open an independent bookstore and her mother readily agreed. I could tell by Eden’s enthusiasm that she’s perfectly fitted for this adventure. I’m happy to hear that this brand new indie (only 9 months) is off to a great start. Way to go Eden and Shannon!
This bookstore has numerous advantages that will boost its continued success. A fantastic location on very busy Regent St., surrounded by residential neighborhoods allowing for accessible foot traffic, a true neighborhood bookstore. It is also very close to the UW campus which has provided a strong base of business. Additionally, there are three nearby schools, another important asset. And finally, a sympathetic and flexible landlord that understands the importance and health that an independent bookstore brings to the community.
Ink & Ivy offers all new books in a small one-level setting. There are many sidelines offered including puzzles, greeting cards, stickers (they’re hot!), many unique gift ideas, and creative works of art by local artists. The three book clubs that Eden offers are so popular that she had to start a waiting list. Impressive. Author events, signings, and story times are all part of a busy events schedule. One of the best events offered was a Practical Magic party. I can verify that there was dancing in the bookstore, thanks to Eden’s video.
Madison has a great bookstore scene and now it just got even better. If you haven’t checked Ink & Ivy out yet, it’s time to do so. A charming new bookstore and a delightful owner await your arrival. Go to an indie and buy a book. Bonsoir.
JUST FINISHED: The Wild Robot, Peter Brown. A wonderful book for a young reader and the young at heart. A shipment of robots crashes into a deserted island and only one survives. All the animals are scared and think it is a monster. Over time, the robot befriends all the creatures and even becomes a parent to an orphaned gossling. A fun, light book and the basis for a popular movie. Recommended.
CURRENTLY READING: Nobody's Girl, Virginia Roberts Giuffre.
RECENTLY PURCHASED: My Next Breath, Jeremy Renner.
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| Attractive storefront of a historic building. |
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| The mural on the display window is beautiful. |
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| Yes, yes, and yes. |
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| View looking into the store from the front entrance. |
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| Looking to the left from the front entrance. |
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| Assortment of greeting cards and wrapping paper just inside the front entrance on the right. |
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| Read about the owners and their journey. |
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| If I were a regular, this would be my comfy spot in the front of the store. |
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| Head over to the left side of the store and begin your browsing. |
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| Table display of assorted sidelines. |
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| A few of the puzzles offered. |
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| The art displayed throughout the store is created by talented local artists. |
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| I love the art found in independent bookstores. |
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| Pick up a wonderful impulse buy for a special person. |
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| This picture doesn't do justice to the creative touch of an ivy wrapped log in the center of the store. |
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| Ink & Ivy already dipping its toe into the holiday season. |
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| Unique and locally created jewelry. If you see it here and you like it, GET IT! Items like this are difficult to find elsewhere. |
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| If you haven't discovered the popular Outlander series by Diana Gabaldon, give it a try. |
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| The blind date with a book promotion is a popular seller here. | | |
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| One of the store's blind date books. Excellent wrapping and design. Check out all of their blind date selections. |
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| Along the right wall toward the back of the store, numerous sidelines and artwork. |
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| A few of the stickers available. |
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| Overview looking into the children's area. |
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| Partial view of the children's area. |
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| This really cool house is for pint-sized readers and would make a great holiday gift. Best of all, it folds up for easy storage. |
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| Another partial view of the children's area. |
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| Visual confirmation. Not available on Amazon. |
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| The perfect container for a tooth for the tooth fairy. I think I wrapped mine in kleenex. |
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| Another cool thing in the children's section, a very large snake wrapped around a tree. |
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| Overview of the store looking from the back toward the front entrance. |
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| Absolutely darling picture of the owners (about 20 years ago!). I love this picture. |
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| If you're a regular, this is a must. |
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| With Eden, the fine co-owner at Ink & Ivy Book Boutique. Thanks for a great visit. |